Idea Agent – book on leadership and innovation could be useful for program and project managers in many industries


2 January 2013 – AMACOM in the United States has published a new book of potential interest to project management practitioners and professionals – Idea Agent: Leadership that Liberates Creativity and Accelerates Innovation, by Lina M. Echeverria.  The ideas outlined in this book could well be highly useful for managers of product development projects, technology PMs, leaders of teams and others in the P/PM field.

idea-agentAccording to AMACOM:  There is perhaps no leadership challenge more daunting than managing creativity—and more urgent than delivering breakthrough innovation. How do you harness some of the most passionate, intelligent people in your organization without stifling them? How do you simultaneously unleash their energy and channel it into something tangible?

Lina Echeverría offers seven proven principles through which new ideas come to fruition, from unleashing passion and drive, and embracing productive conflict, to emphasizing excellence and structure while living values that liberate creativity. As team catalyst, the leader delivers results while nurturing intuition and growing talent.

These principles apply well beyond traditional creative domains, propelling innovation across entire organizations. Drawing on the author’s considerable experience assembling and nurturing cutting-edge teams at Corning Inc., Idea Agent shows readers how to juxtapose creative freedom with management rigor and lead dedicated professionals as they generate and execute one great innovation after another.

Lina Echeverría is an innovation leadership consultant with 25 years experience in science and technology. From scientist to vice president, she helped drive new products at Corning Inc. that now underpin our technology-based economy, from faster optical fiber that powers the Internet to flat-panel glass used in everything from smart phones to LCD TVs.

AMACOM is the book publishing division of the American Management Association. AMACOM’s broad range of offerings spans not only the critical business topics and leadership challenges of today and tomorrow, but also the issues that affect our lives, our work, and our world.  AMACOM publishes non-fiction books on business, management, leadership, HR, training, communications, career growth, personal development, marketing, sales, customer service, project management and finance.  AMACOM authors are experts in their fields and world-class educators, successful executives, business owners, trainers, consultants, and journalists.  Visit http://www.amacombooks.org/.

Idea Agent: Leadership that Liberates Creativity and Accelerates Innovation; by Lina M. Echeverria; published by AMACOM; November 2012; List Price: $27.95; ISBN: 9780814432174; 304 pages, hard cover; information at http://www.amacombooks.org/book.cfm?isbn=9780814432174.

Source: AMACOM