Wingtips with Spurs (Cowboy Wisdom for Today’s Business Leaders)


pmwj16-nov2013-hessler-Summary - IMAGE 1 BOOKBook Title:  Wingtips with Spurs (Cowboy Wisdom for Today’s Business Leaders)
Author:  Michael L. Gooch, SPHR
Publisher:  Multi-Media Publications Inc.
List Price:   US$24.95
Format:  soft cover; 280 pages
Publication Date:   2008
ISBN: 9781897326886
Reviewer:      Michelle Hesler, PMP
Review Date:              September 2013

Introduction to the Book

The book offers straight forward and practical advice in everyday management in how to deal with conflict, strategic thinking, ethics, having fun at work, hiring and firing, building strong teams, and knowing when to run from trouble.  The author, who has primarily been in Human Resource Management roles, does this by using ranch based stories from his life as a child and also from experiences in owning and managing a ranch and then imparting bits of cowboy wisdom analogous to the various management topics.

Overview of Book’s Structure

The book contains many short chapters each with a very specific topic applicable to managers in all walks of life.

Each chapter begins with a Proverb saying and a Cowboy Wisdom saying directly related to the chapter topic.  Then each chapter starts with a short synopsis leading into the topic either coming from his management experience or a story relating to life on the ranch.

The middle of the chapter relates specifically to the topic and offers suggestions and advice on how to handle the situation based on past experiences both in the corporate world and out on the ranch.

Each chapter ends with a few words summing up the topic and the offered suggestions or advice.  There is always a Lesson from the Ranch that is humorous and seemingly so simple that it’s practical!

Highlights: What’s New in this Book?

The author provides a very wide variety of topics for managers to consider in their everyday dealings – those that regularly occur and many topics that only come up occasionally but do need to be dealt with at some point over the life span of a manager. The book addresses both the simpler everyday management issues as well as some of the more complex issues bringing both spectrums down to a similar level that is easy to relate to and understand especially when compared to similar situations encountered on a ranch.

The book offers up sound suggestions and advice on how and when to deal with certain issues in an almost harsh and brutal way to lessen the long term impact to the organization and on the flip side, when to use forgiveness and leniency in the best interest of employees and the organization as a whole. 


To read entire Book Review (click here)

About the Reviewer

pmwj16-nov2013-hessler-Summary - IMAGE 2 AUTHORflag-usaMichelle Hesler, PMP             

Texas, USA 

Michelle Hesler, PMP is a Project Management professional with over 15 years’ experience in delivering software applications targeted to ERP and Financial Systems with a proven track record of managing projects and teams in varying degrees of size and maturity level.  She started as a practicing CPA auditor, evolving into the role of Assistant Controller for a major credit card bank where she was introduced to the world of Project Management to implement the organization’s ERP system.  Since then, she was a leading IT Project Manager for Pepsico, Inc and currently is employed with Essilor of America (leading manufacturer of prescription lenses) as an IT Project Manager.  She is a member of the Dallas Chapter of PMI. Michelle lives in Dallas, Texas, USA with her husband, daughter and son and enjoys outdoor activities, house remodeling, reading and traveling. Email:  [email protected]

Editor’s note:  This book review was the result of cooperation between the publisher, PM World Inc and the Dallas Chapter of the Project Management Institute (www.pmidallas.org). Publishers provide books to PM World, books are delivered to the PMI Dallas Chapter where they are given to chapter members who commit to providing a book review in a standard format; the reviews are published in the PM World Journal and PM World Library.  Since PMI Dallas Chapter members are generally mid-career professionals, they represent the intended audience for most PM books.  If you are an author or publisher of a book related to program or project management and would like the book reviewed through this program, please contact [email protected].