Reinventing Communication – How to Design, Lead and Manage High Performing Projects

PM World Book Review

pmwj31-Feb2015-Martin-IMAGE1 BOOKBook Title: Reinventing Communication – How to Design, Lead and Manage High Performing Projects
Author: Mark Phillips
Publisher: Gower Publishing Limited
List Price:   £60.00
Format: hard cover; 157 pages
Publication Date:   2014
ISBN: 978-147241100-6
Reviewer:      Rodger L. Martin, PMP, JD, MBA, BSEE
Review Date:            January 2015

Introduction to the Book

The author proposes methods to analyze, design, manage and lead Project Environments (rather than single projects). It is based upon the centrality of communication in determining project outcomes and the inherently social aspect of all Project Environments.

He asserts that communication is more than a “soft skill.” Communication can be quantified and therefore measured. As a Project Performance Management Tool, it is similar to other commonly expressed performance measurements such as Earned Value Method (EVM), Cost Variance and Schedule Variance.

Overview of Book’s Structure

The book is divided into two Sections.

  • Part I (Why Communications Matter) develops the argument for using communication as a Performance Management Tool with chapters on:
    • Communication Determines Project Outcome
    • Elements of Communication Design
    • Communication Objects and Design
    • Observable Behaviors of Project Environment
    • Using Communication as a Performance Management Tool
    • Checklist
  • Part II (Communication Manages Project Complexity) develops the argument for the competitive need to use communication as a Performance Management Tool with chapters on:
    • Orientation Towards Uncertainty
    • All Uncertainty is Wicked

Highlights: What’s New in this Book?

Communication can be quantified and measured for use as a Performance Management Tool. The author provides the rationale for each chapter’s topic with examples. He concludes each chapter with a “What It Means for Us” benefit recap.


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About the Reviewer

rodger-martinRodger Martin, JD, MBA, BSEE, PMPflag-usa

Texas, USA

Rodger Martin has a broad background in business, law, engineering and Project Management. He is a retired US Air Force officer with expertise in rockets and National Ranges. His work experiences include government, military, public corporations, small business consulting and high-tech non-profit organizations. For the last 12 years, he has worked on Document Management, Knowledge Management and Process Management/Modeling projects for commercial companies. He acquired his PMP certification in 2007. He is also a certified Mediator. 

About the Author 

Mark Phillips is an accomplished CEO and thought leader. For over 17 years, he has built a project management software company and consultancy, serving clients including multinational automotive, global telecoms and financial services. He led product development on a cutting-edge US Army Research Lab program.

He can be reached at www.communicationmeasurement.org

To view other works by Rodger Martin, visit his author showcase in the PM World Library at http://pmworldlibrary.net/authors/rodger-martin/


Editor’s note: This book review was the result of a partnership between the publisher, PM World and the PMI Dallas Chapter. Authors and publishers provide the books to PM World; books are delivered to the PMI Dallas Chapter, where they are offered free to PMI members to review; book reviews are published in the PM World Journal and PM World Library. PMI Dallas Chapter members can keep the books as well as claim PDUs for PMP recertification when their reviews are published. Chapter members are generally mid-career professionals, the audience for most project management books. If you are an author or publisher of a project management-related book, and would like the book reviewed through this program, please contact [email protected].