How to Outthink, Outmaneuver and Outperform Your Competitors


pmwj14-sep2013-Dave-How-to- BOOK IMAGEBook Title:  How to Outthink, Outmaneuver and Outperform Your Competitors
Author:  Norton Paley
Publisher:  CRC Press
Format:  hard cover, 267 pages
Publication Date:   2013
ISBN: 9781466565401
List Price:       $49.95
Reviewer:      Sonali Dave
Review Date:              July 2013

Introduction to the Book

This book provides fundamental concepts of competitive strategies to sustain and strengthen one’s business in today’s local or global competition through timeless insights from classic strategy masters such as Sun Tzu, Carl Von Clausewitz, Mao Tse-tung, Niccolo Machiavelli and others. It covers strategies geared towards establishing a defensible market position, handle risky competitive situations, outmaneuver you competition and adopt leadership style to maximize staff performance. The book provides 1) Strategy Diagnostic Tool, 2) Appraising Internal and External Conditions and 3) Strategy Action Plan.

Overview of Book’s Structure

The book contains 9 chapters and 3 Appendices:

1.   Apply Strength against Weakness: Maneuver by Indirect Strategy

2.   Improve Chances for Securing a Competitive Lead: Act with Speed

3.   Secure a Competitive Advantage: Concentrate at a Decisive Point

4.   Create a Lifeline to Business Strategy: Employ Competitor Intelligence

5.   Maintain High Performance: Align Competitive Strategy with Your Company’s Culture

6.   The Force Multiplier behind Your Business Strategy Leadership

7.   Engage Heart, Mind and Spirit: Create a Morale Advantage

8.   Turn Uncertain Market Situations into Fresh Opportunities: Move to the offensive

9.   Think like Strategists: Lessons from the Masters of Strategy


i.    Strategy Diagnostic Tool

ii.   Appraising Internal and External Conditions

iii.  Strategy Action Plan.

Highlights: What’s New in this Book

Goes back to the root of word “Strategy” and shows parallel between the military situations throughout the history and business situations today. Explains how typical business goals are not much different from military goals and applies the time-tested lessons of military strategy to business practice.


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About the Reviewer

pmwj14-sep2013-Dave-How-to- AUTHOR IMAGEflag-usaSonali Dave

North Texas, USA

Sonali Dave, MBA is a project Management professional with over 15 years of experience in progressive leadership roles with proven track record of managing projects and teams. Strong analytical skills with management experience in operations and delivery of services as well as software lifecycle development. Experience in Telecom and Transportation Industry. Contact email: [email protected]

Editor’s note:  This book review was the result of cooperation between the publisher, PM World Inc and the Dallas Chapter of the Project Management Institute (www.pmidallas.org). Publishers provide books to PM World, books are delivered to the PMI Dallas Chapter where they are given to chapter members who commit to providing a book review in a standard format; the reviews are published in the PM World Journal and PM World Library.  Since PMI Dallas Chapter members are generally mid-career professionals, they represent the intended audience for most PM books.  If you are an author or publisher of a book related to program or project management, and would like the book reviewed through this program, please contact [email protected].