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The New Corporate Facts of Life

PM WORLD BOOK REVIEW

pmwj21-apr2014-Wenger-IMAGE1 BOOKBook Title:  The New Corporate Facts of Life
Author:  Diana Rivenburgh
Publisher:  AMACOM
List Price:   US$27.95
Format:  hard cover; 244 pages
Publication Date:   2014     ISBN: 9780814433041
Reviewer:      Paula Wenger
Review Date:              March 2014
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Introduction to the Book

The New Corporate Facts of Life highlights the emerging business model that businesses can develop innovative solutions to society’s problems while increasing their profits.  The author outlines that solving these issues can and should be done by businesses, not the government.  She focuses the book, and her work as a consultant, on guiding others to adapt new and innovative visions and business model to make positive differences to the world for future generations.

The book provides case studies of several large successful companies that have incorporated sustainable practices into their corporate mission, vision and culture.  She reviews the mission, vision, culture and key leaders of companies such as Walmart, Coca-Cola, Nike, Unilever, Patagonia, UPS and Nova Nordisk

Overview of Book’s Structure

The author focuses each chapter on providing a game plan for companies to create and embrace the New Corporate Facts of Life.   Within each chapter overviewing key steps, she provides a review of successful companies and leaders that have implemented the new corporate model by creating compelling visions, vibrant and unique cultures, leadership for change and engagement of all stakeholders, for example.

At the end of each chapter she provides a New Corporate Facts of Life Barometer for the chapter topic that guides the reader to rate their organization on their current state and challenges them on how they can help their organization reset their mindset to imagine and influence a different future.

Highlights: What’s New in this Book

This book focuses on the revolution for businesses.  The old business model focused on short term, profit centered business strategies that will result in a corporation becoming extinct.   The author identifies “seven powerful, interconnected forces that will trigger a catalytic change in the global business landscape.”  

More…

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About the Reviewer

pmwj21-apr2014-Wenger-IMAGE2 REVIEWERflag-usaPaula Wenger, PMP

Texas, USA

Paula Wenger currently works in Procurement at a Fortune 150 retailer and earned her PMP in November 2008.   Paula received her BS in Finance from the University of Colorado.  She utilizes her project management skills when working with IT to build and implement new systems.  Paula may be contacted at [email protected].


Editor’s note:  This book review was the result of cooperation between the publisher, PM World and the Dallas Chapter of the Project Management Institute (PMI Dallas Chapter – www.pmidallas.org). Authors and publishers provide books to PM World; books are delivered to the PMI Dallas Chapter, where they are offered free to PMI members to review; book reviews are published in the PM World Journal and PM World Library.  PMI members can keep the books as well as receive PDUs for PMP recertification when their book reviews are published.  PMI Dallas Chapter members are generally mid-career professionals, the audience for most project management books.  If you are an author or publisher of a project management-related book, and would like the book reviewed through this program, please contact [email protected].