How to add value to organizations through Business Analysis and Project Management utilization

By Sergio Luis Conte, Ph.D., PMP


Change is inevitable, constant and permanent. The actual world is characterized by uncertainty and change. Organizations must continually change to evolve and adapt to environmental changes in order to achieve their main objective: to survive. Change generates the need for transformation in organizational structures and their relations.

When needs arise, a problem/situation arises because a need is an uncomfortable situation to solve. To determine the best course of action to take (problem / situation / solution) organizations must pay careful attention to strategy formulation because the strategy is the coherent pattern of action that consciously intervenes in the ongoing evolution of the organization. To generate the solution to put the transformation in place one or various temporary endeavors are started to create products or services. That is, one or various projects are started to create the right solution to put strategy into action.

The problem is that actual business structures in worldwide organizations are disintegrating. This situation generates a “silo effect” which causes more than 65% of organization investment to go to “trash”. The main problem is how to assure that “what my organization needs is what my organization gets” in terms of investment on putting strategy into action.

A new emerging role arrives: The Business Analyst (www.theiiba.org). The Business Analyst is the person who uses business analysis tools, techniques and methods to perform business analysis. Business analysis involves understanding how organizations function to accomplish their purposes, and defining the capabilities an organization requires to provide products and services to external stakeholders. It includes the definition of organizational goals, how those goals connect to specific objectives, determining the courses of action that an organization has to undertake to achieve those goals and objectives, and defining how the various organizational units and stakeholders within and outside of that organization interact.


To read entire article (click here)

About the Author

Sergio Luis Conte


Sergio Luis Conte holds a  Ph.D in Software Engineering from Carnegie Mellon University, USA.  He has a Bachelor’s degree in Systems from CAECE University (Argentine Republic), a MBA from UBA (Argentine Republic) and a Magister in Artificial Intelligence from ITBA (Argentine Republic) .  He is LA SA PMO Program Manager PEPSICO and Main Professor at UADE BS Business School.  He performs at conferences around the world and has the honour to be the first Latin America professional to be invited as speaker at the 2012 ProjectWorld® & World Congress for Business Analysts® Conference (www.projectworld.com) in the United States.  Sergio earned PMI credentials: PMP, PMI-ACP and CBAP from IIBA.  He can be contacted at [email protected].