Corporate Social Responsibility and Project Portfolio Management


Joel Carboni GPM® IPMA-B® MPM


Jeff Hodgkinson GPM® IPMA-B® PgMP®



Successful Sustainability Programs require an ongoing effort from every aspect of the business. The challenge this poses is learning how to institute and enterprise wide implement and holistic approach.

We propose the best answer to this opportunity is GPM’s PRiSM Methodology or ‘Applied Green Project Management®’.

Green Project Management® (GPM) [1] is the inclusion of sustainable methods to the process by which projects are defined, planned, monitored, controlled, and delivered. As projects are unique transient endeavors undertaken to achieve a unique desired outcome, by their nature they bring about change.

As a result of over 70+ years of combined experience working in project management and working through many challenges with regard to sustainability, the founders of GPM experienced a paradigm shift of thought which re-defined them.  This shift of thinking began when they realized the existing standards for project managers could be greatly enhanced.

This paradigm shift is foundational to Green Project Management and to the process, standards, methodology, and ultimately the educational product offerings and certifications that serve as the basis for this prospectus.  As all project management practitioners are aware, the existing project management methodologies concentrate on a triple constraint system, factoring Cost, Time, and Resources.  ‘Sustainability’ is not a direct consideration here as you may also easily observe.

GPM’s PRiSM method addresses sustainability as well as the triple constraint system previously used and is based upon ISO standards [2] and global best practices that align with the Global Reporting Initiative [3] or GRI and the UN Global Compact. [4]  However, the projects integrating Sustainable Methods [5] does more than address only sustainability and the triple constraint as it allows the Project Manager to focus on the methods of delivery through the projects impact on the People, Planet, Profit with the Process and Product as well.  This is referred to as the P5 concept [6], a critical tool bringing assurance to the organization of its true sustainability achievements. The benefit and impact of the change and the adherence to P5 helps organizations develop a roadmap to sustainability.

Historically speaking, ‘Project Management’, as a discipline has been continuously evolving since the times of early civilization. [7]  It wasn’t until the mid-20th century however when Project Management, as a discipline, began to take on a definitive form with the Pioneering minds of Henry Gantt  [8] who developed the Gantt chart and Henri Fayol [9] the architect of the five management functions that are the basis of today’s various bodies of knowledge.


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About the Authors

Joel Carboniflag-usaJoel Carboni

Illinois, USA

Joel Carboni, IPMA-B® GPM® MPM, is the President and founder of GPM Global (Green Project Management®), a project management professional development organization focused on decoupling socio-environmental degradation and economic vitality. He has over 15 years’ experience in project and program management having worked in both the private and public sectors for organizations such as Accenture, Chase, Harris Bank, and Local Government.

He is the architect of the PRiSM project delivery methodology and co-author of the GPM Reference Guide to Sustainability in Project Management and authored training programs for Green Project Management that are currently offered in over 60 countries through professional training organizations and Universities. Joel has been recognized for his work with to promote peace, culture, and education around the world and is the recipient of both the Liberty and Humanitarian awards from the SGI and is a contributor to the UN Global Compact’s 2013 Leaders’ Summit.

He serves as the Vice President for the asapm (IPMA-USA), is on the Executive Board for a regional science center and serves on the Executive Board for government led technology coalition focused on empowering youth to engage in science, technology, engineering, and mathematics. Joel can be reached at [email protected]

pmwj14-sep2013-carboni - HODGKINSON AUTHOR IMAGEflag-usaJeff Hodgkinson

Arizona, USA

Jeff Hodgkinson, CAPM®,CCS, CDT, CPC™, CIPM™, CPPM–Level 10, CDRP, CSM™, CSQE, GPM-b®, GPM®, IPMA-B®, ITIL-F, MPM™, PME™, PMOC, PMP®, PgMP®, PMI-RMP®, PMI-SP®, PMW,  is a career program/project manager with over 33 years of practitioner experience. He is an expert at program and project management principles including best PM practices and is applying his PM competency and expertise to promote the adoption of energy efficient practices and the proliferation of alternative energy sources. He received the 2011 GPM® Sustainability Award for his work in this field.  Jeff is the third most recommended person on LinkedIn with 615+ recommendations, and is ranked in the top most networked LinkedIn persons.

Jeff is a GPM Global Executive Consortium Member, the GPM Director, Certification Assessments, Chairman for the GPM Global Accreditation Board, and the Group Manager for the GPM Global Linked In Group.  Jeff is also the Lead US Assessor for the asapm-IPMA certifications.  Contact him at: [email protected]