Communicating Projects – New Book by Ann Pilkington announced by Gower


26 November 2013 – London, UK – Gower Publishing in UK has announced the publication of a new book by Ann Pilkington, Communicating Projects, An End-to-End Gide to Planning, Implementing and Evaluating Effective CommunicationsCommunicating Projects gives programme and project communicators a framework for developing an effective strategy that goes well beyond inter-programme/project communication and looks at how to achieve behaviour change and even increase employee engagement through the process.

131126-pmwj17-pilkington-IMAGEEvery programme and project manager knows that they need interaction and engagement to be truly effective, but their understanding of what good communication looks like can vary.  All too often people are put into communication roles without the necessary skills or experience. Whilst there are many texts on public relations and an increasing number on internal/employee communication, programme and project communication spans a number of disciplines and has its own requirements.

Communicating Projects follows a best practice model for communication strategy development and planning. The model is supplemented with vignettes that explore communication concepts in more detail (for example employee engagement, communication theory and persuasion). At the same time, the text follows the project lifecycle with the appropriate approaches for initiation, development and delivery stages outlined.

For those who accept the crucial role communication plays in securing project success then this book is a must-have guide, as it is for any project manager or anyone tasked with stakeholder engagement.

Ann Pilkington moved from a career in journalism into press and public relations with major blue chip companies including BT, The Automobile Association, The Woolwich and Barclays.  She left Barclays to teach and pursue a freelance career in change communications on major programmes within the public sector. She subsequently co-founded PR Academy which provides education and training for communicators.  She teaches across a range of courses that cover internal and external communication and continues to provide consultancy services. She is a chapter author in the text Exploring Internal Communication, which supports the CIPR qualifications. She holds a Masters in public relations from the University of Stirling. 

More information & free chapters on Communicating Projects at: http://www.gowerpublishing.com/isbn/9781409453192 

ePUB and ePDF version information available at the above links.

Founded in 1967 and based in the UK, Gower is an independent publisher, widely recognized as a specialist in project management books and resources. Gower’s publishing programme includes a range of over 1000 titles from classic business and project management books through to the most challenging and cutting edge topics. Gower’s expert authors are continually developing new titles and are drawn from respected academic institutions and industries worldwide.  Gower’s project management home page can be found at www.gowerpublishing.com/projectmanagement

Editor’s note: Readers of the PM World Journal receive discounted pricing from Gower.  For more, visit http://pmworldjournal.net/?page_id=2212 or contact [email protected].

Source: Gower Publishing